Connect with your Customers

Connecting with your customers in the apparel retail industry is important for success. Connections are often made on the sales floor but once the customer enters the fitting room, the crucial point of their decision making process, the connection is hit or miss.

Fitting Room Scenario

Do you connect with your customers?
The customer walks into the store and is greeted by a sales associate who will let the shopper know about current promotions, new products and ask if they need any assistance. The first connection has been made. The customer then decides to try on some items and enters the fitting room. The shirt the customer selected is too small so she peeks out the door in search of a sales associate. No one can be found so the customer gives up and walks out of the store.

How do you connect with your customers?

  • Investment in CRM programs
  • Website
  • Inserts in monthly statements
  • Thank you notes from associates

The Truth about Fitting Room Service

97% of shoppers in fitting rooms have redressed and left a store without taking the time to find the correct fit or color of an item they wanted to purchase. Why? Because they could not easily connect with a sales associate when they needed help.

On the other hand, surveys have proven that serviced fitting room customers buy almost three times as much as customers who browse.

How do your customers connect to you?

  • User friendly and easy to navigate website
  • Effective customer service helpline
  • On the sales floor
  • In the fitting room

Make the Connection– The choice is yours

Alert provides you with new technologies and innovative ways to connect with your customers. Our fitting room products give your customers an easy way of connecting with your associates. These connections create opportunities for your associates to improve UPT, ADS, and the overall customer experience. These personal connections are the gold standard in the retail experience. Our technology facilitates these connections - easily.

Go to Alert's Fitting Room Solution